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💬 Helpful Guide

Create a LINE Official Account + Response Settings

Create the LINE channel patients add as a friend, plus the response settings the webhook needs to work. This is the most common cause of a failed connection.

읽는 데 약 6 min

Contents
  1. What is an Official Account?
  2. Pricing tiers (Unverified / Light / Standard)
  3. How to create an OA
  4. ⚠️ Response settings (most important)
  5. Applying for a Verified Account (blue shield)
  6. Frequently asked questions

What is an Official Account?

A LINE Official Account (OA) is the channel patients add as a friend to exchange messages. Unlike a personal LINE account, a single OA can be added by many patients, and the clinic can message all of them.

Coauths CRM receives the messages patients send to the OA via webhook and displays them in the inbox; replies from the inbox reach patients through the LINE API under the OA’s name.

Pricing tiers

  • Unverified (gray badge) — the default. 200 messages/month free to send. Receiving from patients is unlimited and free.
  • Light (₩5,000/month) — 5,000 messages/month. For when operations ramp up.
  • Standard (₩15,000/month) — 30,000 messages/month.
  • Verified Account (blue shield) — trust mark + priority in search results. Free (separate application).
💡 It’s fine to start with Unverified. Once operations are stable, apply for Verified and upgrade your plan to match your sending volume.

How to create an OA

  1. In the OA Manager dashboard (manager.line.biz) → top-left Create new account
  2. Enter the details:
    • Account name: clinic name (shown to patients)
    • Industry: Hospital, or Beauty / Healthcare
    • Country: your country of operation (Korea for Korean patients, Japan for Japanese patients, etc.)
  3. Accept the terms → Create
  4. Follow-up setup right after creation:
    • Profile photo (square, 640×640 recommended)
    • Cover photo
    • Intro text (within 500 characters)
    • Confirm the add-friend URL (top of the dashboard)
Screenshot: OA creation form + follow-up profile setup

⚠️ Response settings (most important)

This step is the number one cause of a failed LINE connection. Patient messages flow into LINE’s auto-response bot and never reach the CRM inbox.

A newly created OA has LINE’s auto-response bot enabled by default. For Coauths CRM to receive messages, you must configure all of the following.

Setup steps

  1. In OA Manager, click the gear icon at the top right → Settings
  2. Response settings menu
  3. Set all four of the following:
    • Chat (manual 1:1) — OFF
    • Webhook — ON
    • Auto-response messages — OFF
    • AI auto-response (Smart Channel) — OFF
  4. Save
💡 “Chat OFF” may not feel intuitive. Here, Chat refers to LINE’s own manual 1:1 chat mode; leaving it OFF means messages flow only through the webhook. You can still reply manually from the Coauths CRM inbox.
Screenshot: Response settings (Chat OFF / Webhook ON / Auto-response OFF)

Applying for a Verified Account (blue shield)

Not required, but it helps with trust and search visibility. Free.

  1. OA Manager → Settings → Account info → Account type
  2. Click Apply for verified account
  3. Documents to submit:
    • Photo of the business registration certificate
    • Representative’s ID
    • (Medical) Medical institution opening certificate
  4. Review takes about 10 business days
  5. On approval, the blue shield mark is granted

Frequently asked questions

Q. Can I change the OA name later?

Yes, but there is a limit on how often (usually once every 7 days). A Verified Account may need re-review when the name changes.

Q. What happens if I leave “Chat ON” in the response settings?

You end up replying directly in the OA Manager screen (LINE switches to chat mode). The Coauths CRM webhook does not work in this mode. It must be OFF.

Q. I want to use only some auto-responses

Coauths CRM handles auto-responses (quick replies, templates, and so on, from the inbox). Leave the LINE console’s auto-response OFF and set up the rules in the CRM.

Q. What’s next?

  1. Create a Messaging API Channel
  2. The actual connection steps in the LINE connection guide (issue credentials + Webhook URL + enter into the CRM)

📍 People often get stuck on the response settings, so sending a screen capture to your Coauths contact for confirmation is one option.